Marketing information: win and retain customers, expand your customer base
Success through dialogue and online marketing
Comprehensive marketing information is the basis for determining your future strategy. You can reach your customers through a wide range of advertising channels. Which of these routes will lead to success depends on your target group and your marketing strategy.
EOS offers dialogue marketing and online marketing campaigns to address existing and prospective customers. The choice of advertising channel is yours. We can give you suitable advice.
Our detailed marketing information helps you find the best addresses in your target group for print and e-mail campaigns. But we can also help you if you prefer to enclose supplements in newspapers and magazines or if your products sell best over the phone.
We also offer online marketing: We’ll help your website visitors – both existing and prospective customers – to return to your online shop through retargeting.
We’ll find the users who have visited your site and we’ll show them specific banners that are based on their own browsing and buying patterns. We can offer you everything you need to optimize your marketing activities.
Marketing information: systematic data mining
Do you want to find out more about your customers? Find potential new customers? Discern opportunities for cross-selling and up-selling? Do you want to find out today which customers might abandon you tomorrow and how you can prevent it? Do you want to win back former customers? Want to find out where your endeavours will be worthwhile?
In all these areas we can help with our marketing information, based on data mining and analytical services.
Even if you already have a large customer base, we are committed to helping you improve its quality. Are your addresses still correct? Is there any worthwhile additional information? What else should you know about your customers? Make the most of your customer details. We’ll help you through address validation and data enhancement. After all, a good pool of data is the beginning of success.
Using our extensive marketing information, our experts in the EOS Group will help you both offline and online to reach your target groups and to learn more about your customers.